SilverDoor is delighted to announce that we have become accredited by the prestigious environmental organisation, albert, continuing our campaign to promote sustainability-focussed business travel. Our experience in working with multiple television, film and music production companies has made us specialists at sourcing accommodation for film crew and media production. As such, this accreditation marks an important step toward greener travel within the sector.
We firmly believe that the serviced accommodation sector is ideally suited to providing housing options for those who wish to reduce their environmental impact. Suitable and specific TV & Film accommodation has long been a staple requirement for film crew professionals, and SilverDoor is proud to collaborate with albert to provide sustainable solutions through our accommodation and location sourcing services for film & TV.
What is albert and why is it important?
Albert is one of the leading authorities on environmental sustainability, aiming to encourage the TV and film production industry to reduce waste and its carbon footprint. Originally finding its beginnings as a carbon calculator at the BBC in 2011, the project was quickly adopted by BAFTA who have since become official supporters of the project.
Since then, albert has launched several other projects centred around Sustainability, including:
These varied and pioneering projects highlight albert’s dedication to sustainable innovation, an ethos which aligns with SilverDoor’s vision for a constantly evolving sector informed by progressive values and driven by eco-friendly objectives.
What is the significance of this accreditation?
In the past 5 years we have seen more focus around responsible travel and this has become a key business objective for SilverDoor in particular. This accreditation represents an important step towards our goal of carbon neutrality within the serviced accommodation sector.
The driving force behind this industry-wide focus on greener travel has been the increasingly stringent national and international climate change targets, and attitudes are changing for the better in this regard. Now, 67% of consumers would boycott a brand that lacks an ethical conscience and Millennial and Gen Z employees are increasingly ranking ESG as important in their career and purchasing decisions.
Business Travel may only represent 2% of all carbon emitted but it can make up a significant part of a company’s carbon footprint – in some cases between 50% and 85% (Cap Gemini 50 and PwC 85).
As the world’s largest serviced accommodation agent, SilverDoor is partnered with over 1,600 property operators globally – placing us in a prime position to promote and encourage the highest possible sustainability standards.
Why choose SilverDoor for TV & film accommodation?
Serviced apartments are particularly popular with our production company clients because of their flexibility, great value, and the range of choice they offer. Our specialist reach means we can also source properties outside of our usual stock to match the guest’s needs. Whether for cast, crew or production executives, long or short stay bookings, no matter the requirements, we can source the ideal accommodation for film crew professionals. Providing a home from home for those on location is something we excel in.
SilverDoor manages over 230,000 apartments around the world, and this number continues to grow. There is nowhere on Earth where we couldn’t source accommodation for any project. Furthermore, our reach extends beyond serviced apartments - we can source anything from private penthouse properties and private houses to large scale hotel bookings or shared accommodation options to house each member of a production.
We take the time to form a full understanding of our clients’ production, budget and key requirements, conducting detailed and thorough property viewings on behalf of guests, and arranging pre-arrival checks to make sure even the most exacting standards are met. Our international buying power and the excellent relationships we maintain with our providers means we can negotiate the very best rates. Owning no properties of our own, we are completely impartial and driven by getting the best deal for our clients.
We understand that life on-set rarely goes exactly to schedule, so our teams are always just a phone call or message away should a change of plan arise. Our teams are distributed across strategically located key offices around the globe to provide seamless 24-hour support.
SilverDoor has been taking care of Media and Production companies, cast, crew and executives for over 20 years, so you can be sure of receiving tailored assistance and guidance from people who understand your industry, your priorities and your deadlines.
SilverDoor’s commitment to Sustainability
We at SilverDoor have completely digitised our booking process via our online booking app, meaning we now operate completely paperlessly. Our advocation of third-party certification, not only for our partners but also for ourselves, has led us to engage in some exciting partnerships. We have partnered with Trees4Travel who plant trees to offset a client’s carbon footprint. SilverDoor has committed to matching our clients tree for tree to encourage our property partners to use the scheme. We have also become REST Accredited - meaning have fulfilled a wide range of criteria relating to our business practices, including a comprehensive look at our environmental impact and the measures we have implemented.
Albert has laid down a simple, three-step challenge to suppliers wishing to get involved with their projects.
1. Participate as many of albert's schemes as possible, including:
- Attending their free sustainability training sessions
- Buying green electricity via their Creative Energy scheme
- Nominating an albert ambassador
- Participating in quarterly albert events
- Signing up to the albert newsletter
2. Share your sustainability achievements with the albert team via social media at:
3. Enjoy the process of protecting the planet!
Watch this space for more news on SilverDoor's push for a greener travel industry!
